« Di Modolo and Tea Leoni | Main | Marketing to Women - Everything Counts »

July 07, 2006


Mary Schmidt

"Women don't use technology" Ay-yahhh...Well, yes we do. We just don't: a. obsess about it; b. translate our own need for power/size into Freudian obsession and bragging about how big/fast/whatever our new gidget/widget is.

We use it, enjoy it (and yes - sometimes even design it!)


Hello. I am a newbie to your site and found this blog post very interesting. I do not use mobile gaming very much but I do play my Xbox frequently. I wonder how the percentages would break down for gaming at home between women and men. My wife does not find video games very interesting, except the occasional driving game. Understanding she does not represent all women I would be interested to know how popular gaming at home is with women.

I also wonder what the age breakdown for women mobile gamers is? I look forward to reading more of your posts.


very nice blog

email list for sale

well, these numbers are not much of a surprise
but it's good to see your predictions confirmed by real statistic

London Business Angels Ltd Anthony Richard Clarke

I am truly grateful to the owner of this web page who has shared this fantastic post at at this place.

Nike Air Max

While I have not read the Hotchkiss article nor seen other references to women using the Internet primarily as a communications channel in response to the Pew Study, I do agree with your arguments. My perspective is influenced by my job with a trade association, of which the majority is women, and anecdotal perceptions from discussions with my wife. I too have found the opposite about women being more patient or more comfortable browsing. They seem to be much more quickly irritated by the waste of time than men (who think they’ll get it figured out in another minute or two). Fast, easy, useful – those seem to be three of the most critical factors.

per head

I didn't expect that women play more sport mobile games than men. I always thought that men play more sport mobile games. It is a pity that I haven't found a women that she would like to play FIFA with me.


this image could be the # one! Get More Information

The comments to this entry are closed.

My Photo

My Other Accounts

Buy the Book: Selling Financial Services to Women