Credit unions are discovering that focusing on women and their financial needs can be very profitable.
What can credit unions do to attract, retain, and get more business from their female members? I"m glad you asked.
Find out in my upcoming webinar, How to Sell Credit Union Services to Women December 19, 2012 at 2pm EST. In this webinar we'll cover topics like:
- Why focus on women
- How to attract, retain, and gain more business from your female members
- How to market to women without alienating men
- The differences in how men and women make financial decisions
- Why the cooperative "movement" is a perfect match with women's values
- The three reasons you lose a sale to a woman
- Marketing materials that work with women (including websites)
With every paid sign up you'll receive a free copy of my book Selling Financial Services to Women.