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July 26, 2010

Comments

Heidi - Botanical PaperWorks

Thanks for these stats; they provide some helpful insight for the ongoing discussion that we have at Botanical PaperWorks as we strive to connect better with our customers.

Stacey Mathis

Thanks. This re-confirms information I am including in a blog post that I am working on this very moment.

web design

Thanks for the statistics.E-mail marketing is still popular and i am aware of it.Some valuable points to be kept in mind when marketing to woman.

Jeff

Awesome post, Holly. I've always wondered why e-mail gets treated like the red-headed step child of marketing, when it so often accounts for a significant chunk of traffic and sales.

- Jeff

Emily Foshee

Holly,

Thank you for a very enlightening article. An interesting tidbit of information about your 1st bullet point: "Women are more likely than men to sign up for emails in order to obtain deals and promotions (67 percent compared to 57 percent)." Moms are typically loyal to their favorite brands, and won't be enticed to try a different item unless they're presented with a coupon offering a discount greater than 50%, according to a recent survey by Mom Central Consulting. So, while women in general are more likely to sign up for emails to get a "good deal," moms won't actually make a purchase by deviating from their favorite brand unless they save at least 50% off the price.

Great statistics!! Thank you

click asia summit

Thanks for sharing this statistics. E-mail marketing continues to be a valuable marketing tool, something we are forgetting these days.

Liane@helpmechoosereviews/Mass-Email

Thanks for the great statistics. I think a lot of people who would like to take advantage of email marketing get discouraged by the spam laws and disappointing delivery statistics. I think if you use a top notch system to deliver your emails, you're more likely to be able to tap into the market you're describing.

Richard F. Sands

The primary focus for this is to bait links. Links are important in gaining higher search rankings. the leading method to disperse information as well as generate traffic and buzz for a website.

Account Deleted

This is a great statistics ..really nice to know about this.Thanks for sharing

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