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March 04, 2010



Excellent tip, Holly. Using social media for marketing is really all about conversations and building relationships. It's great that you emphasized the importance of listening to your target audience -- I believe this is very important in building trust and credibility. Great example using Truvia too. :) We're launching our eco-clothing line for women very soon (we can't wait!) and as we continue to use Facebook, Twitter and our blog to reach out to women, we'll definitely keep sharpening our listening skills. :)

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