Dell found out, the hard way, what women don't want in a laptop.
But Andrea Learned says it so well, I'm just going to let you read the NYT article about what women do and don't want in their laptop. Great marketing advice from Andrea Learned - one of the industry's best minds.
Some days ago, I published a post in adwomen.org about this topic and I wondered if Della was really useful or just another attempt to reach women without knowing us.
Posted by: AdWomen | May 22, 2009 at 05:12 AM
Dell found out, the hard way, what women don't want in a laptop.
Posted by: Online pharmacy | June 05, 2009 at 04:14 PM
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Posted by: Donde Invertir | February 13, 2010 at 10:45 PM