Best Mother's Day Commercial from Best Buy

Kelley Styring at InsightFarm did a research project about what's in people's cars.  She found that women have more momentos (in their car and other places) to remind them of "what's important in life."  

I was reminded of that presentation recently when I saw this TV commercial for Best Buy.

 

This is a great example of marketing technology products to women.  I love Best Buy's "True Stories" series featuring real people.  It adds a human face to their brand.  

Do you have a favorite Mother's Day commercial?

Comments

[Cindy Adams]

Great webinar . Could have been 90 minutes.I was just getting started
and it was over.

[Galper]

Hi,

Most of the working people have something or the other that they hate about their job. Some worry about their pay while others about their boss’ bossy attitude. Working under people is generally very difficult. Having a business of your own gives you the space you need. It also gives you Time Freedom.

[Katrina Hase]

Isn't a key chain with their child's picture in it just buying into the same "mom-that-wears-her-child's-soccer-button-on-her-coat" stereotype? I dunno...I think I'd rather have a sterling silver key chain from Tiffany's than some tacky technology bauble. Anyway, when I'm in the car, I can typically see my darling son's face in the rear view mirror.